On-Demand Growth Expertise.
Access specialist-level guidance to target the right markets, uncover lucrative opportunities, and scale at your own pace—no long-term contracts required.
Consistent Lead Generation.
Experience a steady flow of high-quality leads, ensuring you’re not left scrambling between projects and can plan your agency’s future with confidence.
Data-Driven Approach.
Track every outreach, lead, and conversion through transparent reporting, so you’ll know exactly how your investment translates into revenue growth.
Cost-Effective & Scalable.
Avoid the overhead of a full-time hire; invest only in the strategic support you need, when you need it, and scale effortlessly as your pipeline grows.
What is Business Development & Why It Matters
Reach the Right People, Faster.
I’ll help pinpoint the best-fit clients and partners, cutting through the noise to focus your efforts where they’ll pay off most.
Predictable Sales Pipeline.
Don’t let slow seasons or sporadic referrals define your growth. Build a steady stream of qualified leads to smooth out revenue fluctuations.
Save on Time & Overheads.
Instead of hiring and training full-time staff, gain on-demand expertise that adapts as your business evolves—only pay for the support you need, when you need it.
Market.
Break into new niches or geographies with informed strategies that reduce trial-and-error, so you can take the next step with certainty.
Business Development is often handled by a dedicated team comprising multiple roles, each bringing its own expertise and responsibilities.
Head of Business Development (Director-Level)
Typical Salary:
£70,000–£90,000 per year
Benefits:
Business Development Manager
Typical Salary:
£45,000–£60,000 per year
Benefits:
Partnerships & Alliances Manager
Typical Salary:
£40,000–£55,000 per year
Benefits:
Business Development Executive(s)
Typical Salary:
£25,000–£35,000 per year (per executive)
Benefits:
The Easier Way.
Instead of investing tens of thousands on multiple hires or even committing to a single full-time business development employee, my on-demand service offers a flexible, specialist-driven alternative at a fraction of the cost.
My Business Development & Lead Gen On-Demand Service
Pricing:
£2,000/m (£24,000 per year)
Benefits:
What’s Included?
The Benefits
Expert Guidance Without Full-Time Overheads
The expertise of a dedicated business development professional without committing to a permanent hire.
Measured, Data-Driven Results
Track progress through clear KPIs, ensuring transparency and accountability.
Tailored
Strategies
Benefit from customised approaches based on your unique selling points, not generic “one-size-fits-all” tactics.
Faster
Time-to-Market
Rapidly identify and target lucrative niches to secure new clients more efficiently.
Adaptive
& Scalable
The service evolves with your business, allowing for agility and continuous improvement.
Start your free trial today and experience expert business development support. No cost, no commitment, just results.
The Process
How it works: Simple, Effective, Results-Driven.
Discovery
& Alignment
I begin by clarifying your goals, ideal clients, and key obstacles—so you’re not wasting time or money on guesswork. This step helps ensure we’re 100% aligned on where you’re heading and what “success” looks like.
Market Insight & Strategic Roadmap
Next, I provide targeted market insights and a customised plan to reach your perfect audience, addressing the core issue of unpredictable leads. With these data-driven recommendations, you’ll know exactly where to focus and why.
Tailored Outreach Campaigns
Once we have a plan, I get straight to work on a targeted outreach strategy that speaks directly to your prospects’ needs. No more random messages or slow seasons—just a consistent stream of high-quality leads driven by a methodical approach.
Partnership Identification & Proposal
To truly stand out, we’ll look beyond one-off deals and cultivate strategic partnerships. By vetting complementary businesses and making the right introductions, I’ll help strengthen your market presence and reduce your reliance on costly paid acquisition efforts.
Pipeline Management & Follow-Through
I’ll set up a streamlined system to track every opportunity, ensuring no conversation goes cold. This reduces the wasted time, effort, and expense of losing track of leads—so you can finally plan ahead with confidence.
Ongoing Review & Optimisation
As we proceed, I monitor your results, refine our tactics, and adapt as your business evolves. This means you always get a service that’s fit-for-purpose, future-proof, and ready to tackle common concerns like overheads, scaling pains, and unpredictable revenue.
Pricing & Packages
Choose the Perfect Growth Plan for Your Business, Brand or Agency.
Still Got Some Unanswered Questions? Let’s Talk.
Not sure which package is right for you, or want to discuss specific growth objectives before committing? Let’s chat. Schedule a quick call to walk through your options, clarify the finer points, and see exactly how this service can fit into your agency’s unique goals. It’s an easy, no-pressure conversation to help you feel confident about your next steps.
Standard Membership
£2,000/m
Included:In-depth analysis with actionable insights, tailored playbooks, and ongoing adjustments as your market evolves.
Regular, data-driven multi-channel campaigns, A/B tested messaging, and follow-ups to consistently deliver a healthy volume of warm prospects.
Identification and outreach to potential partners, delivering a strategic network effect that boosts credibility and reduces acquisition costs.
Robust pipeline tracking, qualification frameworks, and monthly performance reviews to ensure deals progress smoothly.
Pro Membership
£3,000/m
Included:Continuous market monitoring, competitor benchmarking, and strategic pivots, keeping you at the forefront of industry shifts.
High-volume, multi-touch campaigns incorporating email, LinkedIn, and potential referral networks, delivering a predictable flow of opportunities.
Bespoke partnership initiatives, co-branded marketing efforts, and exclusive referral networks to rapidly scale your brand’s reach.
Advanced forecasting, deal acceleration techniques, and dedicated pipeline consultancy, ensuring seamless lead-to-deal conversion.
Ongoing refinement of your messaging, ensuring your value proposition evolves with your market and resonates at every client touchpoint.
Quarterly strategic planning sessions, in-depth reporting, and scenario modelling to future-proof your growth trajectory.
About Me
Meet Chris McHenry: Your Dedicated Growth Partner
I’m Chris McHenry, a Business Development specialist dedicated to helping agencies achieve sustainable, predictable growth. Drawing from years of experience and a deep understanding of what drives decision-makers, I leverage industry-leading tools—like CRM platforms, LinkedIn Sales Navigator, and custom outreach software—to put your agency in front of the right people at the right time. I pride myself on transparency, data-driven insights, and a no-nonsense approach that strips away guesswork. With me, you’re not just hiring a service; you’re gaining a strategic partner committed to delivering tangible results and long-term success.
Frequently Asked Questions
Get Clarity Before You Commit
If you have another question, contact me on Twitter (X) or Email.